What's New?
Meet our two new shades, give them a name, and get 15% OFF for their official launch!
New color / 01
Cool, muted light brown with subtle taupe and ash undertones.
What will you name 572R?
New color / 02
Rich, deep chocolate brown with warm reddish-brown undertones.
What will you name 573R?
What’s Coming in the New Shades?
New Shades Launch In
Join the Free Trial!
Upload photos of your natural hair in natural daylight, and we’ll select one winner for each shade to try it for FREE!
Winners will be announced on October 15 on our website. Even if you're not selected, you’ll receive a $10 voucher and a personalized color recommendation from our experts.
